by Celina Conner, freelance writer & photography fan
The company was founded in 2010 by Kevin Systrom and Mike Krieger. Kevin Systrom is the CEO, co-founder of the application instagram.
After graduating from Stanford University, Kevin worked as an intern at Odeo before it became known as Twitter.
Later on he spent two years working for Google as a pioneer which handles Gmail, Google reader, and other accounts.
He has a great passion for photography that fits well in producing Instagram. As for Kevin’s co-founder Mike Krieger, he also graduated from Stanford University where he studied Human-Computer Interaction.
When Mike was still studying, he worked as an intern at Microsoft as a software developer, then after graduating, he then worked for almost two years at Meebo as a user experienced designer where he got the chance to meet Kevin and join him with his journey in developing Instagram.
Because of their love for photography, they thought of solving some basic flaws that are usually a problem when taking apicture.
They built up knowledge of common flaws when taking pictures through mobile phones. For instance, the appearance of mobile phone pictures which come out looking mediocre.
Other examples of common difficulties are: – downloading the picture for effects then downloading it again for uploading and manually editing effects on the photo just to look good, but eats a whole lot of time.
With Instagram, these problems are being solved because you don’t have to spend so much time just to make your photos look good, like a snapshot taken by professionals.
Plus then you can instantly share photos on multiple social sites.
As a kid, Kevin really loved cameras. He likes the fact that you can ‘instantly’ take a moment of memory in a snapshot.
Then shortly after taking the picture, it’s being sent to other places or been given to other people like ‘telegram’.
So as they go back in time and reminisce, they thought of combining the word instant and telegram into Insta-Gram.
The more this application becomes popular, the more it affects taking pictures. These are some examples of the ways how Instagram affected photography in general.
- Newbies don’t need DSLRs for taking a good snapshot, all they need is an iPhone, smartphone or any other Android phone to get the shot they like.
- Photos are easily shared. All you have to do is choose some effects then upload it instantly on your social media accounts. With Instagram, you can share it on Twitter, Tumblr, Facebook, Flicker and Foursquare in just one click.
- It doesn’t eat much of your time to put effects on your snapshots. As it says… it’s “instant”. Most people nowadays are on the go, they don’t have time to edit and make their pictures look better (not everyone though).
- Soon, Instagram would be affecting the sales of bulky DSLRs. Cameras on Smart phones are in continuous advancement. Before, there’s no zoom feature but now you can zoom, control ISO, and control various effects like mono, sepia and etc.
Will you still carry a bulky DSLR if you already have Instagram? Well, that really depends on how you live your love for photography.
If you’re into professional photography, I bet you still prefer using your bulky, lens changing, manual cameras rather than taking snapshots out of your smartphones.
As to simple picture lovers who doesn’t own DSLRs, good there’s a thing called Instagram that you can download on your smart phones!
We all have different artistic eyes. Sometimes, the way we see some things are not the same on how others see it. With or without Instagram… just live your life taking snapshots of your memories.
Author biog
Celina Conner is a Yoga Instructor, an alumna of Marketing Management at Martin College Australia and a mother of a beautiful daughter, Krizia. She has a passion in cooking and formulating vegan recipes. Follow here adventures on Twitter here.
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